About Us

We are a For-Profit Company that strives towards playing a meaningful role in shaping healthy and sustainable work organisations that lead towards a flourishing workforce in future South Africa. We do this through providing development research and implementation solutions for small & micro-enterprises that address the client organisation’s specific context and challenges.
IDEA’s values are woven into its name.
/ˈɪn.tɪ.greɪ.tɪd/
This refers to the act of combining or coordinating different parts or elements into a unified whole. It implies the harmonious interaction and collaboration of various components for a common purpose. We look at this integration on individual, organisational and industry levels to promote systemic development, particularly in the areas of organisational health and well-being and take a collaborative approach with the client towards achieving integrated and comprehensive development goals.
/dɪˈvel.əp.mənt/
Development generally refers to the process of growth, improvement, or advancement. It can encompass multiple aspects, including social, economic, technological, and infrastructural progress. It is about understanding that anything worth building and keeping takes time and requires small-step phases to build a strong and stable foundation to keep building on.
/ænd/
The word “and” can be used to join parts of a sentence – in this case it joins development and employment, indicating the context in which services take place. We are passionate about wholesome growth AND sustained productivity on individual and organisational levels.
/ɪmˈplɔɪ.mənt/
Employment refers to engagement in work or productive activities within the context of an organization or business. It involves the exchange of labour and/or services in return for a form of compensation, which can vary in type. It refers to the various arrangements and relationships that exist between individuals and the organizations they provide labour and/or services for. It is not just a “job”. It implies a focus on work-related aspects that go beyond just a job and being an employee or employer. It suggests an emphasis on fostering an environment that promotes meaningful and productive work, including aspects such as what is valued by those co-creating, whether everyone is enabled to do what needs to be done, and whether all stakeholders actually achieve what they set out to achieve.
/əˈlaɪ.əns ez/
An alliance refers to a formal or informal association or partnership between two or more entities or organisations. It involves a mutual agreement to work together towards shared objectives. It suggests the formation of collaborative partnerships or networks to achieve integrated development and employment-related goals. Integrity, trustworthiness and discernment is foundational to enable co-creation and delivery within this model.

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Integrated Development & Employment Alliances
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